“2016年亞洲電商和數字營銷國際峰會”將于2016年1月21日至22日于新加坡濱海灣金沙酒店。本次會議由上海希為投資管理有限公司主辦。
如今亞洲已然成為世界經濟最有活力的地帶，數十億的亞洲消費者也正在逐漸改變世界消費和零售的版圖。如何更有效的連接亞洲各個國家風格各異且數量龐大的消費者，對于所有的品牌和零售商都是一個極為重要的命題。隨著中國電商市場的巨大成功，印度、東南亞國家的電商市場也在迅速崛起，同時數字營銷作為一種新的營銷手段變得越來越重要，這些都為業者提供了非常好的快速高效連接亞洲消費者的渠道和把握市場發展的機遇。
本次會議通過電商平臺最佳實踐，線上線下融合，全渠道零售，跨境電商以及物流和支付等議題的分享和討論，幫助大家更好的了解快速變化、復雜而又充滿機遇的亞洲電商市場。同時共同探索搜索引擎、社交媒體、視頻和數字化媒體開發、內容營銷、大數據等互動技術以及分析和實踐方法，以達到最有效的、創新的數字化營銷效果。
本次論壇將包括：
1. 業界知名權威精彩演講
2. 200+國內電商、零售業及營銷行業等相關企業決策人交流
本次論壇將就如下熱點話題進行深入探討：
1. 亞洲電商及零售未來發展趨勢
3. 數字化營銷在亞洲的實踐、探索與創新
4. 互聯網+時代中國電商的創新與發展
5. 打造極致購物體驗的電商平臺
6. 卓越的印度電商平臺
7. 東南亞電商市場的機遇與挑戰
8. 社會化的營銷和電商
9. 視頻營銷的最佳實踐與趨勢展望
10. 如何在亞洲市場發現并講述你的商業故事
11. 小組討論：亞洲電子商務的實踐、創新及趨勢展望
12. 通過電商渠道直接快速高效的連接亞洲消費者
13. 不斷升級電商物流業務，提升服務體驗
14. 最后一公里——物流促進東南亞電商市場的發展
15. 亞洲電子商務支付的創新與發展
16. 傳統零售商全渠道零售策略
17. 大數據助力零售業的變革
18. 在線時裝商店的全渠道零售
19. 跨境賣家的營銷策略
20. 快速發展的社會化電商
21. 如何在亞洲實踐多樣化的數字營銷策略
22. 360°洞察用戶需求，提供超個性化的客戶體驗
23. 一磚一瓦建設社交媒體價值和實時營銷
24. 論壇討論：亞太B2B企業與B2C企業數字營銷策略洞察
25. 如何創造可信的內容，擴大品牌影響力
26. 數字化時代的市場營銷創新模型——吸引客戶的變革
27. 從優化轉換率到優化體驗
28. 程序化采購促進亞洲視頻廣告的ROI
……
更多詳細內容，請登錄官方網站：
2016亞洲電商和數字營銷國際峰會
http://www.ecvinternational.com/2016commercemarketing/
論壇信息請咨詢：
聯系人：Annie Yuan
電話：+86 21 5186 7397
手機：+86 18202190519
傳真：+86 21 6605 2939
郵箱：anny@ecvinternational.com
媒體聯系：
聯系人：Remy Ge
電話：+86 21 6605 9539-615
郵箱：remyg@ecvinternational.com

（中國進出口網）

“Asia E-Commerce and Digital Marketing Innovation Summit 2016” which will be held in Singapore Marina Bay Sands on Jan 21 -22, 2016. The Summit is organized by ECV International Shanghai Co.

Currently, Asia has become the world's most economically dynamic area, and billions of consumers in Asia are gradually changing the world domain of consumption and retails. How to more effectively link with the huge but diverse groups of consumers of various Asian countries is an extremely important proposition for all brands and retailers. With the great success of China’s E-Commerce, the E-Commerce markets in India and Southeast Asian countries are also rapidly rising, and at the same time, digital marketing is becoming increasingly important as a new marketing way. All these provide dealers with excellent rapid and efficient channels to link with the Asian consumers and opportunities to grasp the market development.
Through sharing and discussion of such topics as best practice on the E-Commerce platform, on-line and off-line integration, Omni-channel retailing, and cross-border E-Commerce, logistics and payment, this Summit aims to help you better understand the rapidly changing and complex Asian E-Commerce market full of opportunities. Meanwhile, we will explore the interactive technologies such as search engines, social media, video and digital media development, content marketing and big data, as well as the analysis and practical ways to achieve the most effective and innovative digital marketing results.

Asia E-Commerce and Digital Marketing Innovation Summit 2016:

1. Wonderful Speeches by the Executives of Well-known Footwear and relative Enterprises
2. 200+ E-commerce Industry、Retail、Marketing industry and Relative Enterprises at Home and Abroad
This forum will focus on the hot topics as below：
1. Future Development Trend of Asia E-commerce and Retails
2. Practice, Exploration and Innovation of Digital Marketing in Asia
3. Innovation and Development of E-Commerce in China’s Internet + Era
4. Create the Ultimate Shopping Experience through E-Commerce Platform
5. Excellent E-Commerce Platform in India
6. Opportunities and Challenges in Southeast Asia E-Commerce Market
7. Bridging the Gap between Social Media and E-Commerce
8. Best Practice and Trend Forecast of Video Marketing
9. How to Find and Tell Your Business Stories in Asian Market
10. Panel Discussion: Practice, Innovation and Trend Outlook of E-Commerce in Asia
11. Connecting Asia Consumers through E-commerce Channel in a Quick, Efficient and Direct Way
12. Escalate E-Commerce Logistics Business and Improve Service Experience
13. Omni-Channel Retail Strategy of Traditional Retailers
14. The Last Mile—Logistics Promotes the Development of Southeast Asia E-commerce Market
15. Innovation and Development of Asia E-commerce Payment
16. Innovative Payment Accelerates the Development of E-Commerce
17. Big Data Boosts Retail Revolution
18. online Fashion Store’s Omni-channel Retail
19. Cross-border Seller’s Marketing Strategy
20. Socialized E-Commerce under Rapid Development
21. The Dos & Don’ts of Digital Marketing Strategy in Finance
22. Delivering Personalized Experiences With a 360 View of the Customer Journey
23. Creating Trustworthy Content
24. Panel Discussion: Insights Into Marketing Strategies for B2B and B2C Asia
25. Building Social Media Value and Real Time Marketing Brick by Brick
26. Models in Digital Age for Splendid Marketing Innovation-the Transformation of Engaging Customers
27. Using Mobile to Differentiate by Focusing on the Experience and Behavin with Care and Empathy – A Case Study
28. From Conversion Optimization to Experience Optimization
……
More details, please visit our official website:
Asia E-Commerce and Digital Marketing Innovation Summit 2016
http://www.ecvinternational.com/2016commercemarketing/
Contact Us:
More Forum Information
Ms. Annie Yuan
Tel: +86 21 5186 7397
Mob: +86 18202190519
Fax：+86 21 6605 2939
E-mail: anny@ecvinternational.com
Media Contact
Ms. Remy Ge
Tel: +86 21 6605 9539-615
E-mail: remyg@ecvinternational.com